| Content Pillar |
Keywords to Include |
Usage Note |
| Anxiety & Panic |
why am i anxious all the time, how to calm down when overwhelmed, breathing exercises that actually help, how to stop spiraling thoughts at night, tools to manage stress without therapy |
Use 1–2 keywords. Keep it calm, practical, plain-language. CTA: devotional, calming practice, or short clip. |
| Loneliness & Disconnection |
i don’t have any friends, how to meet people as an adult, why do i feel so alone all the time, where to find community near me, how to feel connected without social media |
Use 1–2 keywords. Lead with belonging. CTA: groups, serving, or community stories. |
| Purpose & Direction |
what is my purpose in life, i feel stuck and don’t know what to do, how to find direction after a setback, am i on the right path in life, feeling like i’m just going through the motions |
Use 1–2 keywords. Keep it reflective + hopeful with prompts or message tie-ins. CTA: workshop, group, or devotional series. |
| Parenting Stress & Overload |
why is parenting so hard right now, how to stop yelling at my kids, bedtime battles with toddlers, co-parenting after a divorce, i feel like a bad parent |
Use 1–2 keywords. Be supportive + non-judgmental with practical tips. CTA: parenting group or message. |
| General Life Struggles |
how to keep going when life is hard, i can’t seem to get it together, how to bounce back after failure, life feels overwhelming every day, what to do when you’re emotionally exhausted |
Use 1–2 keywords. Focus on resilience + hope through stories or short devotionals. CTA: encouragement resources or message clip. |
